柳州施美樂環(huán)氧地坪工程公司分析地坪行業(yè)投資收益
市場結(jié)構(gòu)和投資收益在長期的雙向作用后會有利于促進(jìn)環(huán)氧地坪市場的動態(tài)發(fā)展。報(bào)告中就針對資源配置效率及規(guī)模經(jīng)濟(jì)效益的分析,來解析以后一段時(shí)間內(nèi)地坪行業(yè)內(nèi)各類型企業(yè)要如何發(fā)展以實(shí)現(xiàn)自身的大利潤和行業(yè)的快速穩(wěn)健提升。
1 地坪行業(yè)規(guī)模經(jīng)濟(jì)效益
由于我國地坪行業(yè)發(fā)展較晚,行業(yè)處于發(fā)展的初期,低綿陽保潔汕頭空調(diào)加液1881341-8628效率的小規(guī)模生產(chǎn)現(xiàn)象嚴(yán)重。造成這種局面的原因主要是兩點(diǎn),一是小企業(yè)通過有效的產(chǎn)品差異化,如價(jià)格的差異化、對不同顧客的需求均能達(dá)到要求等等,找到自己的目標(biāo)市場顧客;另外一方面是通過雇傭低工資的勞動力來轉(zhuǎn)嫁小規(guī)模生產(chǎn)導(dǎo)致的成本的上升。在這個(gè)過程中,許多企業(yè)成功的擴(kuò)大了市場占有率,今后這些企業(yè)的目標(biāo)是在擴(kuò)大規(guī)模的基礎(chǔ)上形成企業(yè)的規(guī)模經(jīng)濟(jì),即在擴(kuò)大規(guī)模的同時(shí)增強(qiáng)企業(yè)的競爭力及提高抗風(fēng)險(xiǎn)的能力,同時(shí)還可以大量減少采購成本和營銷費(fèi)用。
近幾年,隨著新建、改建、擴(kuò)建項(xiàng)目和增加,地坪市場容量不斷增加,協(xié)會非常希望能夠提高國內(nèi)地坪企業(yè)的市場競爭力,這就需要企業(yè)提高自身的專業(yè)化水平,降低單位成本,并促進(jìn)整個(gè)環(huán)氧地坪行業(yè)的協(xié)同效應(yīng),大企業(yè)在利用自己的資源優(yōu)勢,開拓市場、技術(shù)創(chuàng)新后,中小企業(yè)實(shí)現(xiàn)新技術(shù)在行業(yè)內(nèi)的擴(kuò)散。
2 地坪產(chǎn)業(yè)的資源配置效率
產(chǎn)業(yè)的資源配置效率的指標(biāo)是利潤率衡量的,一般情況下,環(huán)氧地坪市場競爭越充分,資源配置的效率就越高。目前行業(yè)中、小企業(yè)的數(shù)量占到企業(yè)總量的80%以上,市場上無序競爭現(xiàn)象嚴(yán)重,各企業(yè)為了能夠獲得生存空間,常采用壓低價(jià)格進(jìn)行競爭的手段,后的結(jié)果是利潤越來越少,加之近幾年原材料的價(jià)格上漲,企業(yè)的利潤更加縮水,不利于大企業(yè)的擴(kuò)大規(guī)模,也使許多小企業(yè)更加難以生存。
另一方面,不同規(guī)模的環(huán)氧地坪企業(yè)在目標(biāo)和行為方面存在著較大的差異。這就造成了新技術(shù)的發(fā)明、創(chuàng)新、轉(zhuǎn)移的難度也很大,在這種情況下,行業(yè)中大企業(yè)的目標(biāo)應(yīng)鎖定在擴(kuò)大規(guī)模,實(shí)現(xiàn)規(guī)模經(jīng)濟(jì),并逐步形成自己的品牌效應(yīng),以擴(kuò)大市場占有率;小企業(yè)則應(yīng)在獲得生存機(jī)會的基礎(chǔ)上,實(shí)現(xiàn)小企業(yè)間的聯(lián)盟,以達(dá)到聯(lián)盟內(nèi)部的資源配置優(yōu)化,在形成內(nèi)部經(jīng)濟(jì)后,尋求更大的外部經(jīng)濟(jì),以達(dá)到快速發(fā)展的目的。
Market structure and investment in the long-term effect after will help promote the dynamic development of floor market. Report on the analysis of the resource allocation efficiency and scale economic benefit, to parse the floor industry over a period of time after all kinds of enterprises to how to develop in order to realize their own maximum profit and industry fast steady improvement.
1 floor industry scale economic benefit
Due to the late, floor industry development in our country is at the early stage of the development of industry, low efficiency of small-scale production. Is the main cause of this situation, two points is a small business through effective product differentiation, such as the difference of the price, the demand for different customers can meet the requirements, and so on, to find your target market customers; On the other hand is passed on small-scale production by hiring low-wage labor leads to higher costs. In this process, many enterprises successfully expanded our market share, the company aims to expand in the future on the basis of the formation of the economies of scale of the enterprise, namely in the scale and enhance the competitiveness of enterprises and improve the ability to resist risks, at the same time also can reduce procurement costs and marketing costs a lot.
In recent years, as the building, rebuilding and expansion projects and increase, floor market capacity increasing, the association is very want to be able to enhance the competitiveness of domestic floor enterprise market, which requires enterprises to improve their professional level, reduce the cost per unit, and promote the coordination effect of the whole industry, large enterprises in the use of their resources superiority, develops the market, technology innovation, small and medium-sized enterprises to realize the spread of new technology in the industry.
The resource allocation efficiency of 2 floor industry
Industry is profit margin measures the efficiency of resources disposition, under normal circumstances, the market competition more fully, the higher the efficiency of resource allocation. In the industry, the number of small businesses account for over 80% of the total enterprises, market competition is serious, each enterprise in order to be able to obtain living space, often by means of lower prices to compete, the end result is less and less profit, together with the prices of raw materials in recent years, corporate profits more shrink, unfavorable to large scale of enterprise, also make many small businesses are more difficult to survive.
Different scale enterprises, on the other hand, there are big differences in the aspect of target and the behavior. This creates the invention of new technology, innovation, and the difficulty of the transfer is big, in this case, the industry large enterprises goal should be locked in scale, economies of scale, and gradually formed their own brand effect, to expand the market share; Small businesses should be in for survival on the basis of realizing the alliance between small businesses, in order to achieve union internal resource allocation optimization, after the formation of internal economic, seeking greater external economy, in order to achieve the purpose of rapid development.
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